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Health maxxing in the UAE: Are wellness trends going too far?

Dubai: Health is no longer just about eating well, exercising regularly, or visiting a doctor when something feels wrong. Across the UAE, growing interest in preventive healthcare, fitness tracking, personalised nutrition, and longevity treatments reflects a shift towards taking a more proactive approach to wellbeing. Known as “health maxxing,” the trend encourages people to optimise their…

Health maxxing in the UAE: Are wellness trends going too far?

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