Carrefour alcanza las 700 tiendas con entrega "ultrarrápida" y prueba los envíos nocturnos
La cadena francesa ha incrementado el servicio en 200 tiendas en lo que llevamos de año. Leer
French retailer Carrefour has expanded its ultra-rapid delivery service to 700 stores this year, surpassing its initial goal of 600. The company is leveraging delivery platforms such as Glovo, Uber Eats, and Just Eat to meet customer demand for immediate needs. This innovative service is available across Carrefour's various formats, including hypermarkets, Carrefour Express, Carrefour Market, Supeco, and gas stations.
However, the majority of the deliveries are concentrated in Express and Market stores, which account for over 450 and 140 stores respectively.
Carrefour aims to make last-minute purchases as convenient as ordering from an app, with a delivery within half an hour, while maintaining the same quality and pricing as their physical stores. Justyna Torres, Carrefour's Director of Ecommerce in Spain, explained this vision. The company is also testing a nighttime delivery service in Madrid and Barcelona, aiming to cater to urgent orders outside regular business hours.
This move is part of Carrefour's strategy to anticipate consumer needs and lead the charge in evolving consumption patterns.
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