Pro Max, but no Pro? Oppo explains its unique Find X10 series naming strategy
At the launch of the Oppo Find X10 series, Oppo clarified the reasoning behind its surprising new naming strategy.
Oppo has explained why its new Find X10 series features a 'Pro Max' model instead of a regular 'Pro' model. Typically, flagship smartphone lines include a standard model, a Pro model, and a larger Pro Max or Ultra model. However, Oppo's decision to skip the 'Pro' this year has raised questions. Oppo's Smartphone Product Director, Jensen Jie, explained that the Find X10 represents a significant upgrade from the previous generation Find X9 Pro, thanks to its Pro capabilities.
The Find X10 Pro Max, on the other hand, boasts a 200MP ultra-wide camera and a larger battery compared to the Find X9 Pro, signifying a notable improvement over its predecessor. Jie emphasized the importance of clear product naming to help users understand the changes and upgrades in each new model.
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