Kenya sends locally made products to Rwanda for EAC trade fair
NAIROBI, Kenya, Oct 25 – Kenya has dispatched locally made products from micro, small and medium enterprises (MSMEs) to Rwanda ahead of the 26th East African Community MSME Trade Fair,…
Kenya has dispatched locally produced goods from micro, small, and medium enterprises (MSMEs) to Rwanda for the upcoming 26th East African Community MSME Trade Fair. The fair, set to take place from October 30 to November 8 at the Gikondo Expo Ground in Kigali, will feature over 600 Kenyan exhibitors and focus on advancing regional value chains in leather and horticulture.
Principal Secretary for MSME Development Susan Mang'eni flagged off the products at the Micro and Small Enterprises Authority (MSEA) Centre of Excellence in Nairobi. The East African Community market, with a population of approximately 331 million people and a combined GDP of $356 billion, presents a significant opportunity for Kenyan businesses to expand their trade and reach more customers.
MSEA Director General Henry Rithaa highlighted the authority's efforts to support small businesses through online marketing and product aggregation initiatives, which will help Kenyan enterprises access the broader African Continental Free Trade Area market.
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