Why are the Spurs in Austin this weekend? Thank F1
By joining the bill in a massive sports weekend in Austin, the Spurs are hoping to attract international eyeballs and corporate sponsorship dollars
The San Antonio Spurs are in Austin for an early-season game against the Phoenix Suns, as part of the I-35 Series. This marks the first time the team has played in Austin during the October season. The move was made to coincide with two major events in town: the Formula 1 United States Grand Prix at Circuit of the Americas and the Texas Longhorns football game against Mississippi.
The Spurs have played in Austin every season since 2022-23, but only now are they doing so in October. The team aims to expand its fanbase along the Interstate 35 corridor by attracting fans from around the world and corporate sponsors. Although playing in a neutral court on a neutral court is less than ideal, the Spurs are excited to return to a city that feels like a home away from home.
Written by urgent.news from Yahoo Sports's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
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