The Elizabeth Holmes bump is real

The Elizabeth Holmes documentary, "You Can See Everything," released on October 16, has reignited interest in the Theranos scandal. Following the documentary's premiere, viewers tuned in to Hulu's 2022 miniseries, "The Dropout," with a 186% increase in streaming hours from August to September, and a further 92% surge during the documentary's release week compared to the previous week. Hulu's spokesperson confirmed that the eight-episode series has garnered over 2 million hours of streaming since September.

The renewed focus on Theranos is also propelling listeners back to ABC News' "The Dropout" podcast, which was the basis for the Hulu drama. Plays of the podcast rose nearly 400% between September 7 and September 13, peaking on Tuesday with the highest number of listens since the documentary's announcement. Spotify reported that Wednesday saw its largest streaming day for the podcast since the documentary's release, with a 305% increase in US listeners compared to the average over the previous 30 days.

Additionally, the audiobook "Bad Blood: Secrets and Lies in a Silicon Valley Startup" by journalist John Carreyrou, which exposed Theranos' fraudulent blood testing devices, has experienced a surge in listenership. The audiobook saw its biggest spike on Thursday, with a 560% jump in US listeners. As of Friday, the book was ranked No. 6 on Amazon's best seller list for business and money.

Following a four-month trial in January 2022, Holmes was convicted of four federal counts of conspiracy and wire fraud in connection with a scheme to defraud investors in Theranos, which had been valued at $9 billion. Holmes began her 11-year prison sentence in May 2023 at a minimum-security women's prison camp in Texas.