Google will target ads based on Gmail, Photos data if Personal Intelligence is enabled
If you’re an Android user, you’ve probably trusted Google with mountains of your own personal data over the last couple of decades. Now, a new privacy policy update suggests that the company is finally dipping into that data to target personalized ads, and you can’t opt out with disabling Personal Intelligence. more…
Google has recently updated its privacy policy to indicate that it may target ads using data from Gmail, Drive, and Photos if Personal Intelligence is enabled. This development comes as part of the company's AI initiative, which involves integrating Gemini across various Google apps, including Gmail, Photos, Search, and Drive. Personal Intelligence allows these apps to share data with each other, enhancing users' overall experience.
However, users cannot opt out of this feature. The update, which went live on October 16th, does not explicitly disclose personal data such as names and email addresses to advertisers without user consent. To manage Personal Intelligence settings, users can access them in their Data & privacy section under My Account, Personalization settings, and Manage Personalized Recommendations in Search services. Disabling Personalized Recommendations is also an option via the Turn off button.
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