Samsung Galaxy Z Fold 8 just keeps riding iPhone Duo momentum to new sales heights
Samsung foldable searches shot up 460% during Apple's iPhone Duo launch week.
Samsung has announced a 45% increase in sales of its Galaxy Z Fold 8 and Z Fold 8 Ultra smartphones in Europe compared to the previous year's Z Fold 7. This surge in popularity is likely due to the launch of Apple's iPhone Duo on September 9, which coincided with a significant rise in search interest for Samsung's foldable devices.
Google searches for Samsung's foldables jumped over 260% in September, with a staggering 460% increase between September 6 and 12. This surge in interest likely contributed to Samsung's success in the foldable smartphone market, as the Z8 lineup is currently their most diverse offering yet, including the Z Flip 8, the Galaxy Z Fold 8, and the Z Fold 8 Ultra.
Samsung's decision to split the book-style segment into two models has proven to be a successful strategy, as evidenced by the 45% sales growth for the new book-style foldables in Europe over a nine-week period following their August 7 launch.
Written by urgent.news from Android Authority's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
