Petronas expands global two-wheeler reach through UM Motorcycles pact
PETRONAS Lubricants International (PLI) has partnered UM Motorcycles to supply motorcycle lubricants across selected markets in Asia Pacific, Europe, Africa and Latin America, expanding its global reach in the two-wheeler segment.
Petronas Lubricants International (PLI) has entered into a partnership with UM Motorcycles to supply motorcycle lubricants across various markets in Asia Pacific, Europe, Africa, and Latin America. This collaboration aims to expand PLI's global reach in the two-wheeler segment, with the initial rollout of PLI's Petronas Sprinta range set to begin in Asia this month.
The lubricants, featuring PLI's UltraFlex technology, are designed to enhance engine responsiveness, protect critical components, and improve reliability and longevity. The agreement also includes dealer development, technical training, and coordinated marketing activities to strengthen aftersales support and customer engagement across UM Motorcycles' international network.
Brief written by urgent.news from New Straits Times's own syndicated text. Machine-written — may contain errors; check the original before relying on it.