Apple bets iPhone Duo can remake foldable market as sales begin
It is betting the device can do for the small foldables market what the iPhone did for smartphones
Apple has launched its first folding phone, the iPhone Duo, on Oct 23, aiming to disrupt the small foldables market that has been dominated by Samsung and Huawei. The device is priced at $1,999 and its reception has been overwhelmingly positive, with early reviews praising its premium design and sturdy hinge. However, some reviewers have noted that the phone's camera capabilities and third-party app compatibility are compromised, and that it may not be as convenient as a standard iPhone for quick tasks.
The limited supply of the phone could disappoint Apple fans who lined up at stores to purchase it. Apple expects the Duo to take 44% of the foldable market's value by 2026, according to market research firm IDC.
Written by urgent.news from The Business Times - Companies & Markets's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.