Pokémon Is Officially Planning a Big Retail Expansion in 2029
Pokémon fans will use Fly to get to London in 2029 when the first permanent Pokémon retail location outside of Asia opens.
For most Pokémon enthusiasts globally, acquiring official Pokémon merchandise primarily involves accessing the Pokémon Center online store. This digital marketplace features a variety of fun items, ranging from Halloween-themed collections to merchandise collaborations with the European Space Agency. In Japan, loyal fans have the luxury of physically visiting Pokémon retail stores, and permanent physical Pokémon Centers also operate in bustling urban hubs like Singapore and Taiwan. Additionally, a new Japanese Pavilion is slated to open in Thailand by the year-end.
However, The Pokémon Company has recently announced a groundbreaking development – the establishment of the first permanent physical Pokémon store outside of Asia. This momentous occasion will take place in the vibrant city of London, with official confirmation expected by the year 2029. The news release from The Pokémon Company International reveals that this London store will offer a diverse range of merchandise and unique experiences tailored for Pokémon Trainers of all ages.
Gaku Susai, the chief product and experience officer, expressed his excitement about creating a shared community hub where Pokémon fans can immerse themselves in the brand's magic in an unprecedented manner.
The company also hinted at an ambitious expansion plan, stating that several more permanent Pokémon stores will follow suit, eventually launching outside of Asia. This news comes as a heartening reminder of the franchise's ongoing popularity, especially as Pokémon celebrates its 30th birthday in 2026. Earlier this year, Pokémon Pokopia received resounding acclaim for offering nostalgic experiences through ports of Pokémon FireRed and LeafGreen on the Nintendo Switch.
A plethora of additional merchandise, including a mini Pokémon jukebox, a gigantic Snorlax rug, luggage featuring windows for Pokémon plushies, Lego sets, Pokémon Polaroid cameras, Pokémon shoes, and more, have been brought to life, delighting fans worldwide.
Written by urgent.news from Polygon's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
