OpenAI expands ChatGPT ads to 26 more countries in bid to boost revenue

OpenAI has announced the expansion of its ChatGPT advertising platform to a total of 89 countries, including Pakistan, as the company seeks to bolster its revenue ahead of a potential initial public offering. The AI firm began testing ads in ChatGPT earlier this year in the US, with over 100,000 advertisers already running campaigns on the platform.

The latest expansion adds 14 more Latin American countries, as well as markets across Europe, the Middle East, Africa, and Asia, including Nigeria, South Africa, Serbia, Ukraine, Cambodia, Bangladesh, and Pakistan. Advertisers can access these ads through technology partners or via Ads Manager on the company’s platform, with ads only appearing on ChatGPT’s Free and Go plans, while Plus, Pro, and Enterprise subscriptions will remain ad-free.

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