GM is giving OnStar an AI makeover
It's one of the biggest overhauls ever to the 30-year-old connected car product.
General Motors is revamping its OnStar connected car service with a new personal AI assistant, set to debut in the 2027 Cadillac Lyriq EV and eventually expand to other GM vehicles. The company unveiled the OnStar AI Assistant during its GM Forward event in New York, alongside other technology announcements. In addition to the AI assistant, GM is launching a new OnStar mobile app in 2027, replacing the current OnStar Guardian app and other brand-specific apps.
This upgrade replaces OnStar's historical role as a call center with a connected intelligence platform that can interpret, understand, and provide proactive support to vehicle owners.
The AI assistant will give drivers and passengers an interactive and personalized experience, with connected cameras that automatically turn on during certain events, such as an aggressive honk, and capture footage for the OnStar app. Users can control vehicle functions, like climate, using voice commands and ask questions about specific features.
The launch highlights GM's efforts to stay competitive with Chinese automakers by incorporating technology as a central feature rather than a gimmick. The company has also updated its safety and roadside assistance service and adopted AI tools, including Google's Dialogflow, to improve its offerings.
GM emphasizes that customers will have control over what data is shared and that recordings have time limits and are encrypted. However, third-party sharing is only allowed for feature-specific and consent-based purposes, with customers able to manage permissions and withdraw consent as needed.
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