Walmart enlists Sam’s Club in latest challenge to Amazon Prime
The retail giant has bundled its Walmart+ and Sam’s Club Plus memberships for a savings of nearly $100, which could appeal to stressed-out consumers.
Walmart has launched a new membership bundle that combines Walmart+ and Sam’s Club Plus for $120 annually. According to Fast Company, the two memberships previously cost a combined $218 per year. The bundle includes member-only deals, free delivery from both retailers, 2% Sam’s cash on eligible purchases, access to Peacock or Paramount+, and 10 cents off per gallon at more than 17,000 participating stations.
Business Insider reports that existing Sam’s Club Plus members can now effectively receive Walmart Plus as part of the deal, while Walmart Plus members can add the Sam’s Club Plus membership for an additional $22. Retail Dive notes the bundle offers savings of nearly $100. For those already paying for both individual memberships, Fast Company states the company is offering most members a prorated refund for Walmart+.
Walmart CEO John Furner stated the bundle is intended to give people more money and more time. In a statement, Furner also compared the $120 price point to the $139 and $130 fees charged by other retail and warehouse club competitors. Business Insider noted that a key feature of these memberships is their increasingly fast delivery services.
Brief written by urgent.news from Retail Dive, Business Insider, Fast Company — 3 reports on this story. Machine-written — may contain errors; check the original before relying on it.
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