Visiting Slate’s first showroom as its $25,000 electric truck nears production
Slate's first showroom sells the promise. Mass production will determine the rest.
I sat in the cab of the Slate Truck, manually rolling down the windows, and was transported back to a similar experience in my dad's 1975 Ford Ranger during a cold winter day. The memory was replaced by the sight of a wall at the Slate Customer Experience Center, adorned with vibrant color chips. Recently, Slate opened its first showroom in a former Tesla store, staffed by former Tesla employees.
The Slate Experience Center, located in Chicago's Fulton Market District, offers potential buyers the chance to explore a prototype, explore customization options, shop for Slate merchandise, and pre-order a new Slate Truck with a $300 deposit. The $24,950 electric pickup truck features plastic panels, a minimalist interior, actual window winders, and boasts a projected range of 205 miles.
I recently had the opportunity to test drive a Slate Truck, but had yet to shop for one. So, I visited the Slate Experience Center to experience the Slate firsthand.
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