Models from 35 countries to compete in 'model Olympics' in Seoul next month
About 500 models representing 35 countries will gather in Seoul next month for what organizers call the world’s first Olympic-style modeling competition. The Seoul Model Festival 2026 runs from Nov. 23 to 25 at Gwanghwamun Square in central Seoul and Gocheok Sky Dome in Guro District, according to the Asia Model Festival Organizing Committee, which is hosting the event. Models chosen from 50…
An estimated 500 models from 35 countries are set to converge in Seoul for the inaugural Olympic-style modeling competition, the Seoul Model Festival 2026. Scheduled to take place from November 23 to 25, the event will unfold across two key locations: Gwanghwamun Square in the heart of Seoul and Gocheok Sky Dome in Guro District. The Asia Model Festival Organizing Committee, responsible for the festival's planning, will oversee the proceedings.
The competition will encompass three categories: fashion, advertising, and beauty. Each model will represent their country, competing in these categories. The overarching theme of the event is "Models wearing the beauty, fashion, and arts industries." The Korea Model Association and a Korean association of professional makeup artists are co-organizing the festival, with the Seoul Metropolitan Government providing sponsorship.
What sets this festival apart from traditional fashion shows and modeling contests is its unique approach. Organizers view models as athletes, with the runway serving as the arena. Contestants will be evaluated on their walking, posing, expression, creativity, and teamwork abilities. The models will collaborate with designers, brands, and makeup, hair, and nail artists to create their respective entries.
Written by urgent.news from The Korea Times's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
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