John Ternus talks his involvement with design teams at Apple

Apple CEO John Ternus discusses his role and involvement with the company's design teams in a recent interview with TIME. Ternus, who joined Apple as CEO last month, emphasizes his close collaboration with the product designers, who are industrial designers by profession. He highlights the exceptional relationship between the design and engineering teams, stating that design is at the core of Apple's mission.

Ternus explains that both software and hardware designers deeply understand engineering principles, allowing for a powerful collaboration between the teams. He stresses that there is no separation between design and engineering at Apple; instead, the teams work together from the outset to create innovative products. Ternus' involvement with the design teams underscores the company's commitment to integrating design and engineering, creating a seamless and powerful collaboration that drives Apple's success.