Google is bringing a more personal version of its Gemini AI assistant to your car

Google is enhancing its Gemini AI assistant with a personal intelligence feature in vehicles, aiming to deepen consumer engagement with its ecosystem. The upgrade, set to launch in Android Auto starting today, will integrate information from Gmail, Google Calendar, YouTube, Maps, Google Search history, and other Google services.

This will enable the assistant to understand users' preferences, activities, and prior experiences. Additionally, the feature will be available in the coming months through Google Built-in, software and services directly integrated into vehicles.

Google initially introduced Gemini in Android Auto last November, with the "Personal Intelligence" feature rolling out in the U.S. in March. Users will need to opt-in for this feature to function. Upon opting in, users can expect a seamless connection across various Google apps. For instance, if a driver is navigating to the airport, the AI assistant could alert them to a delayed flight on their calendar.

Moreover, the assistant will allow users to make complex requests using natural language. For example, a user could ask for their flight gate and inquire about its status promptly after.

Despite the convenience, Google acknowledges that this level of integration might make some consumers uncomfortable. However, the company emphasizes that users retain complete control over their data. The Personal Intelligence feature can be turned on or off at any time, and users can selectively choose which apps to connect with Google.