my analytics doesn't do bounce rate. it does engaged time.
bounce rate punished every reader who landed on your page, read the whole thing, and left happy. it calls your best pages your worst. i'm om yaduvanshi, 18, an applied ai developer building cloudline , a cookieless analytics tool. day 19 of 90, building in public. the metric that lies bounce rate counts a session as a bounce when it has one pageview. no second page. that's it. someone who read…
The metric of bounce rate has been found to punish pages that achieve their intended purpose. Bounce rate counts a session as a bounce when it has only one pageview, regardless of how long the reader stayed. This means that someone who read an entire post and closed the tab has the same impact as someone who left after just a few seconds.
Pages that effectively answer a question, such as docs pages, blog posts, and landing pages, often receive low bounce rate scores due to this metric. To address this issue, a new tool called Cloudline, developed by an 18-year-old applied AI developer named Om Yaduvanshi, has been created. Cloudline focuses on engaged time, which measures how long a reader spends on a page and their scroll depth (25%, 50%, 75%, or 100%).
A page with three minutes of engaged time and 80% scroll depth is considered a successful page, while a page with only ten seconds of engagement and a high bounce rate could be either. Cloudline does not store IP addresses, sets no cookies, and does not read user agents. A pageview consists of the page, referrer, screen size, and time.
Cloudline tracks engaged time per page and counts the same visitor multiple times if they return. Revenue attribution is planned for future updates, and the tool remains free during early access.
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