Morality in business: "A lot is announced, but that is often hypocrisy"
Managers preach sustainability but hardly act on it, says business ethicist Alexander Brink – and identifies four factors that reveal a genuine attitude.
In the realm of economics, it appears that much is proclaimed, yet often it amounts to hypocrisy, as Alexander Brink, a university professor with two doctorates in economics and philosophy, explains. Brink posits that economics and philosophy, despite their apparent contradiction, can complement each other when contemplating moral reflection alongside economic calculation.
He believes that philosophy serves as a powerful catalyst to accelerate the long-overdue transformation urgently needed in our society. This transformation can be achieved by broadening perspectives, addressing diverse viewpoints, and striving for equilibrium. However, Brink contends that many economists fail to consider the human dimension, assuming that people are purely rational and self-interested.
He believes that such a narrow perspective overlooks the vast array of life plans, dreams, and needs that exist. Brink's own journey as a philosopher and economist reveals that the initial apparent contradiction between the two disciplines is eventually resolved, allowing him to find a sense of credibility and purpose in bridging the gap between the two fields.
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