How the Internet Changed Everything for Independent Artists | Billboard On The Record
There are more independent artists than ever today — but does that actually mean being independent has gotten easier? Molly Neuman, president of CD Baby, sits down with Billboard On The Record host Kristin Robinson for an episode about the evolution of being an independent artist, from the ’90s, when Neuman started her punk band […]
Molly Neuman, president of CD Baby, shares her insights on the evolution of being an independent artist with Billboard On The Record host Kristin Robinson. They discuss how the internet has transformed the music industry since Neuman's punk band Bratmobile in the early 1990s. Neuman explains that labels were once a significant barrier to distribution and reaching stores.
However, the rise of digital distribution and streaming platforms has given independent artists more leverage and options than ever before. Despite this newfound advantage, artists now face new challenges, such as an overwhelming amount of music to compete with and rising marketing costs. Neuman highlights the data-driven approach to discovering artists in today's industry, which can be overwhelming for those new to the music business.
She emphasizes that it is not necessary for young artists to have a deep understanding of the complex music industry to succeed.
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