Diageo Korea whisky expert Sung Jung-yong earns prestigious Scotch honor
Sung Jung-yong, a veteran bartender educator known in Korea’s drinks industry as a mentor to generations of bartenders, has been inducted into Keepers of the Quaich, one of Scotch whisky’s most prestigious international honorary organizations. Diageo Korea said Wednesday that Sung received the distinction in recognition of his contributions to the Scotch whisky industry and efforts to broaden…
Diageo Korea whisky expert Sung Jung-yong has been honored with a prestigious recognition in the Scotch whisky world. The Keepers of the Quaich, an international honorary organization founded in 1988, inducted Sung on Wednesday. This distinguished group is dedicated to promoting Scotch whisky's heritage and standing, with members active in over 100 countries.
Membership is granted to individuals who have demonstrated consistent expertise and made substantial contributions to the industry, selected through a thorough review process. Sung's career commenced as a bartender at The Shilla Seoul, where he began training bartenders in 2008. His reputation as an influential educator in Korea's hospitality industry grew, leading him to serve as Diageo Korea's brand ambassador and head of the Diagnostic Department since 2014.
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