DataFuelX Launches Video Ad Marketplace That Taps 13 Different Publishers
As media audiences fall apart, one analytics company hopes to knit some of them back together. DataFuelX, a company led by former TV-sales executives is launching DFX Marketplace, a new way for advertisers to connect to commercial inventory across multiple publishers with a single point of entry. The company, co-founded by Dan Aversano and Michael […]
We haven't written up this one. Variety has the full story — the link below goes straight to it.