Men urged to break the silence on GBV
A new campaign launched in Fourways is putting the responsibility for confronting abusive behaviour squarely on men's shoulders, with the message that stopping gender-based violence cannot be left to the authorities alone.
Men are being encouraged to speak out against gender-based violence (GBV) in a new campaign launched in Fourways. The Men Against Abusive Men initiative, launched by internet radio station Rogues On Radio, challenges men to confront abusive behaviour among their peers, colleagues, friends and communities. Station manager Chris Rothman stressed that the responsibility for stopping GBV does not lie solely with the authorities, but with men themselves.
Rothman emphasized that men should not turn a blind eye to abusive behaviour, but instead challenge it and hold perpetrators accountable, without resorting to violence themselves. He urged men to recognise their role in stopping GBV and to make it socially unacceptable for abusive men to act without facing repercussions. The campaign aims to become a long-term movement, potentially reducing abuse figures in South Africa.
Rothman also highlighted the importance of businesses and organisations in supporting such social activism, as they can provide resources and networks that individuals might lack.
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