‘Content creation is the highest paying skill’: Kevin O’Leary shares how artists can earn more

In the wake of widespread job cuts, the value of certain skills is being reevaluated in the job market, according to Canadian business mogul Kevin O’Leary. Speaking on a YouTube Shorts video, O’Leary, a frequent guest on ABC News, shared his thoughts on a photographer's question about turning his side hustle into a full-time career.

O’Leary, who previously believed that engineering was the most valuable education, now sees storytelling, photography, video editing and content creation as the driving forces behind business growth. He highlighted that photographers skilled in product photography, social media content creation and adept at platforms like Instagram and TikTok are increasingly sought after.

These photographers are not just earning a modest $48,000, but rather commanding a salary in the range of $400,000 by managing contracts with multiple companies and optimizing customer acquisition costs and return on ad spend. O’Leary concluded, "Content creation is the highest paying skill currently." However, this assertion has sparked a range of reactions on social media.

Some users raised concerns about the impact of AI on creative industries, while others questioned the feasibility of such high earnings in the face of technological advancements. Despite the skepticism, O’Leary's perspective underscores the evolving nature of the job market and the growing importance of content creation in driving business success.