American Motors – “Marlboro Miles”
When I was in high school, a Marlboro beach towel or jean jacket was the mark of a real scumbag. If one of your friends had something like that, it was proof that they'd saved up their Marlboro Miles — coupons that came with each pack of smokes, which you could cash in for all sorts of scuzzy merch. Camel had something similar with Camel Cash, but Marlboro Reds were the true bad-kid cigarettes.…
We haven't written up this one. Stereogum has the full story — the link below goes straight to it.