Aidana Advisory: „Wir schaffen Klarheit“: Ex-Personalchefs von Bosch, Porsche und Mercedes gründen eigene Beratung
Kohleisen, Haffner und Albrecht schließen sich zusammen: Mit Aidana Advisory wollen sie Vorstände, Aufsichtsräte und Eigentümer beraten. Das Trio gibt dem Handelsblatt exklusiv Einblicke.
Three former senior executives from major German corporations—Sabine Kohleisen of Mercedes, Andreas Haffner of Porsche, and Filiz Albrecht of Bosch—have come together to form a new consulting firm called Aidana Advisory GmbH. The trio, who have worked in executive and board roles at large companies, believe their experience in managing transformation and restructuring efforts can provide valuable guidance to other businesses facing complex challenges.
In a statement, Albrecht emphasized that Aidana Advisory is not just another consulting firm, but a resource for companies navigating difficult decisions under pressure. They aim to offer support in areas such as personnel selection, leadership development, governance, and stakeholder participation, all while maintaining discretion due to the sensitive nature of these matters.
Haffner highlighted the growing need for expertise in artificial intelligence (AI) and its potential impact on workforce planning in the coming years, particularly in production sectors. He noted that rationalization through AI could influence employment in manufacturing, especially in software development, within the next two to five years. The team is well-versed in handling such developments and is prepared to advise companies on how to adapt to these changes.
During their time in senior positions, the trio was responsible for implementing significant workforce reductions and negotiating with employee representatives. They now recognize the importance of maintaining a balanced approach when dealing with structural, personnel, and cultural changes in organizations. Albrecht stressed the need for the team to not only possess the necessary competencies but also to work harmoniously, as seen in their previous success with personnel rotation systems that facilitated career transitions within industries like automotive and aerospace.
Kohleisen stressed that the era of autocratic leadership in companies is fading, and effective transformation requires a collaborative approach. The founders of Aidana Advisory believe the next five years will be critical for the German automotive industry, as they navigate through significant structural shifts. While the firm is primarily focused on the automotive sector, they are open to working with clients from various industries, especially those facing substantial workforce reductions.
The name "Aidana" translates from the Kazakh language to "The Wisdom of the Moon," reflecting the founders' intention to provide insightful guidance to their clients. With their extensive network within the industry, the new advisory firm aims to fill the growing demand for expert support, particularly in light of the current wave of workforce downsizing across Germany.
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