Mitsubishi Motors to Supply Pickups to Honda for SE Asia
Tokyo, Oct. 11 (Jiji Press)--Honda Motor Co. plans to receive supplies of Mitsubishi Motors Corp.'s Triton pickup truck produced in Thailand for sale under its own brand, informed sources have said. Honda is expected to sell the Triton in Southeast Asian countries from 2028 while trying to strengthen its relations with Mitsubishi Motors and Nissan Motor Co. The three Japanese automakers a...
Honda Motor Co. is set to procure the Mitsubishi Motors Corp.'s Triton pickup truck, manufactured in Thailand, for sale under its own brand in Southeast Asian countries starting in 2028, according to informed sources. This move aims to bolster Honda's relations with Mitsubishi Motors and Nissan Motor Co. as the three Japanese automakers engage in business tie-up negotiations.
The Triton, one of Mitsubishi Motors' flagship vehicle models, is particularly popular in emerging countries due to its robustness and suitability for rough roads. Honda is striving to increase its sales presence in Southeast Asia, but currently lacks pickup trucks in its regional lineup. The procurement of Triton from Mitsubishi Motors is anticipated to help Honda reduce development and production costs.
Additionally, this strategic partnership is expected to enhance the operating rate at Mitsubishi Motors' Thai manufacturing plant.
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