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CRÉATION AFRICA: Meet the magazine that celebrates the unsung heroes behind the creatives

In an industry dominated by mainstream celebrities, iQHAWE magazine rewrites who gets to be celebrated in African media. The name means “hero” in isiZulu and isiXhosa, and the publication positions everyday creatives as the cultural heroes.

CRÉATION AFRICA: Meet the magazine that celebrates the unsung heroes behind the creatives

Meet iQHAWE magazine, a publication changing the narrative in African media by spotlighting ordinary creatives as cultural heroes. Founded in 2019 by Renaè Mangena and Anastatia Nkhuna, the name iQHAWE means "hero" in both isiZulu and isiXhosa. Rather than focusing on mainstream celebrities, the magazine celebrates everyday creatives behind the scenes shaping Johannesburg's creative scene.

Today, iQHAWE Media operates as a media platform, agency, and non-profit organisation, archiving contemporary culture and providing mentoring and business support to emerging cultural and creative entrepreneurs in South Africa, Lesotho, and Malawi.The idea began during Mangena's university years, when she sought a way to break into the creative industry.

She decided to start a publication that would feature behind-the-scenes creatives like photographers, cinematographers, directors, and designers. This approach aimed to give these individuals the recognition they deserved, regardless of their status or background. The publication's focus on emerging creatives has allowed them to witness personal growth and professional success, as the featured individuals evolve alongside the magazine.In a world increasingly dominated by digital media, iQHAWE Media remains committed to print, producing a coffee-table book as its annual edition.

This decision reflects their dedication to creating a tangible and lasting connection with their audience. Their upcoming Issue 14 will focus on South Africa's fashion industry, profiling artists and designers who have turned their brands into sustainable businesses. With collaborations planned and a global market aspiration, iQHAWE Media continues to redefine what it means to be a cultural hero in the creative industry.

Written by urgent.news from Daily Maverick's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.

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