Circana: US Xbox unit sales fell 33% YoY to an all-time low in 2026 through August, while PS5 sales fell 25%, as both consoles hit record high average prices (Kaan Serin/Eurogamer.net)
“Price sensitivity is becoming a real problem.” — Follow Grand Theft Auto VI … PS5 and Xbox Series X/S consoles …
We haven't written up this one. Techmeme has the full story — the link below goes straight to it.