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‘Star Trek’ Has Survived 60 Years. Its Greatest Business Lesson Isn’t Nostalgia

Decades after its television debut, ‘Star Trek’ remains a remarkable case study in how an entertainment idea can evolve, expand and connect with generations of consumers.

‘Star Trek’ Has Survived 60 Years. Its Greatest Business Lesson Isn’t Nostalgia

We haven't written up this one. Inc. has the full story — the link below goes straight to it.

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