iPhone 18: Geringe Nachfrage: Apple reduziert wohl Bestellungen für iPhone-Komponenten

Apple is reportedly slashing orders for iPhone components amid a weakening demand, according to a newspaper report. Nikkei Asia cited insiders and reported that October's order volume fell 15 percent from original plans. The Japanese newspaper quoted a supply chain executive saying that they were aware of a 15 to 20 percent drop in orders for the two premium models, iPhone 18 Pro and iPhone 18 Pro Max, specifically.

The affected devices saw these declines starting in October, and the newspaper noted they were unable to confirm further drops after that. The affected models, released last month, carry an additional $100 cost per unit due to the increased prices of memory chips. Apple was unavailable for comment at first. The current boom in data center construction has caused global shortages of memory chips, driving up costs.

In response, electronic manufacturers have raised prices, which has dampened demand. An insider told the newspaper that demand since late August has been weaker than in previous years, but this could also be linked to Apple's revised release schedule. The company had initially launched three premium models and pushed the standard iPhone 18 and iPhone Air to the spring.