NextTrip reports 307M viewing minutes for JOURNY TV platform

NextTrip, Inc. (NTRP) disclosed that its JOURNY TV platform accumulated 307 million total viewing minutes from January through August 2026, averaging about 38 million minutes monthly. Upon switching advertising operations partners in July, average monthly ad revenue from Samsung U.S. programmatic advertising surged approximately 668% compared to the January-June 2026 average.

The cost per thousand ad impressions jumped near sixfold during the same period. The company anticipates Samsung U.S. programmatic ad revenue for 2026 to double from 2025 levels, marking roughly 100% year-over-year growth. However, these figures only account for Samsung U.S. programmatic advertising, not total JOURNY TV revenue or NextTrip’s consolidated earnings.

Viewing minutes in January-August 2026 were primarily from Latin America (43%), North America (29%), Asia-Pacific (12%), Europe (11%), and other markets (5%). JOURNY TV content is broadcast on over a dozen platforms across approximately 100 countries, potentially reaching more than 250 million viewers globally. Audience research indicates 56% of viewers are aged 45 or older, and 36% belong to households earning $200,000 or more.

NextTrip has cultivated a pipeline of over $5 million in new media advertising, sponsorship, and partnership prospects since July. These opportunities are under negotiation and are not guaranteed contracts. The company's JOURNY TV portfolio encompasses JOURNY TV, TravelMagazine.com, JOURNEYGO, Five Star Alliance, and NextTrip Pro's advisory services.