IBM offloads 'hundreds' of its cloudy VMware customers
Broadcom partner 11:11 picks ‘em up ahead of channel death deadline
Broadcom has acquired hundreds of VMware customers from IBM, transferring them to 11:11 Systems. This move comes after Broadcom decided to retain only partners that fully commit to its Cloud Foundation (VCF) private cloud stack. IBM, once a top VMware partner, stopped selling new VMware services last year. Sources suggest that soon-to-be-former VMware partners often have contractual obligations to provide VMware-powered clouds beyond March 2027.
11:11 CEO Brett Diamond says the affected customers are running VCF versions 7 and 8 and are "ripe for migration." Diamond's company has 40 to 50 points of presence for its VMware cloud and plans to apply a migration methodology to the acquired customers. Diamond hopes to shift the newly acquired customers to VMware's VCF 9, as support for VCF 8 will end next year.
The acquisition is 11:11's eighth purchase of a VMware service provider. Broadcom's decision to drop IBM comes as the company sells Red Hat OpenShift, which is a stronger competitor to VMware. Some VMware partners feel Broadcom's actions have improperly concentrated the market for VMware cloud providers.
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