Shein UK revenue hits £2.5bn despite IPO woes
Fast-fashion giant Shein took in more than £2.5bn in UK revenue last year as it tightens its hold on British shoppers despite its IPO woes. The e-commerce firm generated £2.58bn in revenue in 2025, newly published accounts show, as its pre-tax profit widened by 18 per cent to £45m. Proof of Shein’s growing presence in [...]
Shein, the fast-fashion giant, reported a staggering £2.5bn in UK revenue last year, marking a significant milestone for the e-commerce firm despite its recent IPO woes. In 2025, Shein generated £2.58bn in revenue, as its pre-tax profit expanded by 18% to £45m, according to newly published accounts. The company's IPO in Hong Kong took place a month prior to the accounts publication, after being rejected by policymakers in New York and London due to concerns on labor practices and lawsuits from domestic competitors.
The group's initial public offering had been valued at $100bn during its peak in 2022, but it fell to $26.2bn (£19.3bn) during its debut, with shares dropping 14% on the first day of trading. Shein's founder and chairman, Xu Yangtian, cited a spike in oil prices and freight rates due to geopolitical tensions in the Middle East as the primary reason for the profit slump.
The company is bracing for a tax crackdown, which could slow its growth when it comes into effect in October 2028. Shein's UK arm has achieved several significant milestones in 2025, including a partnership with Wireless Festival, a pop-up store on Oxford Street, and a Christmas ad campaign. The group's operating expenses more than doubled to £27m, while employee count increased to 113, primarily providing marketing expertise for the UK market.
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