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Morato Group cresce in Germania, nasce un polo di eccellenza del bakery

Un polo europeo di eccellenza nel settore bakery (panificati): Morato Group - fondato nel 1970 e con headquarter ad Altavilla Vicentina (Vicenza) - acquisisce la tedesca Jaus Bakery, marca conosciuta...

Morato Group cresce in Germania, nasce un polo di eccellenza del bakery

In Germania, the Morato Group is expanding its presence with the acquisition of Jaus Bakery and the distributor CEA Italia. Founded in 1970 and headquartered in Altavilla Vicentina, Vicenza, Italy, the Morato Group is known for its bakery products such as hamburger buns and hot dogs. The acquisition of Jaus Bakery and CEA Italia, which have a history of over 60 years in the industry, will bring together Morato Group's competencies, production capabilities, and market presence.

With the addition of these two companies, the Morato Group will have over 1,800 employees, 19 production facilities strategically located in Italy, Spain, France, and now Germany, and 54 production lines spread across more than 130,000 square meters of industrial space. CEA Italia and Jaus Bakery bring a history of industrial expertise to Morato Group, complementing its entrepreneurial culture.

The Morato Group now has a production capacity of 180,000 tons annually and is one of the leading European producers in five categories, including sandwich bread, crustless bread, bruschetta bread, buns, and now rustic and specialty bread. The Group is also specialized in gluten-free products, with four dedicated sites. This growth is part of Morato Group's medium to long-term growth and consolidation strategy, positioning it as a European leader in the sector.

The Group produces more than 180,000 tons per year and aims to achieve over 600 million euros in revenue within a three-year period. The integration of CEA Italia and Jaus Bakery is seen as a decisive step in Morato Group's growth journey, built over the years through industrial investments, innovation, digitalization, and external line development.

Stefano Maza, President and CEO of Morato Group, emphasizes that this integration represents a decisive step in the Group's growth path, supported by Aliante Partners through 15 strategic acquisitions over the past 8 years. The investment allows the Group to open new business opportunities and further improve industrial efficiency, with the ambitious goal of reaching over 600 million euros in revenue over the next three years.

The size of the operation achieved through constant investments to increase production capacity and plant efficiency allows Morato Group to open up new business opportunities and improve industrial efficiency, with the ambitious goal of reaching over 600 million euros in revenue within three years.

Written by urgent.news from Il Sole 24 Ore's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.

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