Does Tinashe Already Have a Breakout Hit From Her Acclaimed ‘Popstar’ Album?
This week's Trending Up looks at the fastest-growing track from one of the year's best-received pop albums, as well as a new seasonal standard and a synch-friendly TV reboot.
In the latest Trending Up newsletter by Billboard Pro, one track from Tinashe's acclaimed Popstar album is gaining prominence, suggesting it could become her breakout hit. The dance-pop banger "Melatonin," initially released as a pre-single on Aug. 13, saw a 255% surge in streaming activity following the full release of Popstar.
During Popstar's release week (Sept. 25-Oct. 1), "Melatonin" collected 1.44 million official U.S. streams. Its popularity has only continued to grow, with 697,000 streams logged during the four-day period of Sept. 25-28, and a 40% increase to over 980,000 streams between Oct. 2-5. As Popstar maintains its buzz and Tinashe performs in upcoming shows, including Harry Styles' tour, "Melatonin" may follow in the footsteps of "2 On," "Nasty," and "No Broke Boys" on the Billboard Hot 100.
Written by urgent.news from Billboard's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
