Arsenal can overtake Real Madrid and become biggest brand in world, say owners KSE
Arsenal’s owners believe they can become “the biggest brand in the world” after being stunned by the global celebrations which greeted their long-awaited Premier League triumph this year. Footage of Gunners fans swarming the streets of East Africa and monuments from New York City to Guangzhou being lit up red flooded social media before 1m [...]
Arsenal's owners are confident they can become "the biggest brand in the world" following the global celebrations surrounding their recent Premier League victory. The owners of Kroenke Sports and Entertainment, the company that owns Arsenal, were impressed by the worldwide outpouring of support, from fans gathering in East Africa to monuments being lit up in cities like New York and Guangzhou.
Kevin Demoff, president of KSE and the Rams, believes Arsenal has the potential to be the leading global brand, drawing inspiration from the team's success and the celebratory atmosphere in London. The club's CEO, Richard Garlick, echoed this sentiment, noting that the recent title win and strong performances in the Champions League have awakened a dormant fan base.
Arsenal's CEO also highlighted the advantages of being based in London and the success of both the men's and women's teams. With manager Mikel Arteta on a new long-term contract, Arsenal is well-positioned to build a dynasty in the sport. The CEO emphasized that this victory is just the beginning, expressing their ambition to dominate football for the coming years.
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