Apple TV announces major F1 broadcast upgrade for United States Grand Prix
Formula 1 is about to become a little bit louder in the best way. Dolby Laboratories and Apple have announced that, from the United States Grand Prix race weekend that stars on the 23 October, Apple TV subscribers will have access to Dolby Atmos as well as Dolby Vision in their F1 coverage. Both audio formats will be available to viewers who have compatible Apple devices as well as ... Keep…
Apple TV is set to enhance its Formula 1 broadcast coverage for the United States Grand Prix starting on October 23. Dolby Laboratories and Apple have announced that subscribers will now have access to Dolby Atmos and Dolby Vision audio and video formats through the Apple TV app. These formats aim to make the broadcast feel more immersive, as if the race were taking place in the viewer's living room.
John Couling, senior vice president of entertainment at Dolby Laboratories, stated that this upgrade allows fans to experience the unique visual and sonic identity of each circuit, team, and race weekend. This is the first season with Apple as the F1 US broadcaster, enabling American fans to enjoy the race in 4K resolution with Dolby Vision and 5.1 surround sound.
Oliver Schusser, vice president of Apple Music and international content at Apple, expressed excitement about the improved fan experience, noting that Dolby Atmos will add an extra layer of excitement and intensity to the sport. The United States Grand Prix is scheduled to commence with media day on October 22, followed by the official broadcast beginning with practice sessions (FP1 and FP2) on October 23, with the race itself kicking off at 3pm local time on Sunday.
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