The '60 Minutes' ratings roller coaster is on the upswing under top editor Bari Weiss
Bari Weiss' version of "60 Minutes" is gaining traction with audiences after another ratings gain.
Since taking the reins at CBS News last fall, 60 Minutes has seen a resurgence in ratings under the guidance of top editor Bari Weiss. The most recent episode drew 10.2 million viewers, a slight increase from the 10.15 million who watched the preceding episode last year. The second episode of the season garnered 6.8 million viewers, up from 6.45 million in the same period last year.
Although CBS's Sunday newscast was absent last week due to the MTV Video Music Awards airing on Sunday night, the new viewership numbers are a positive sign for Weiss following the relaunch of 60 Minutes in September. The episode showcased segments on artificial intelligence in the workplace and an interview with Republican Senator Thom Tillis of North Carolina.
Despite a 20% drop in ratings during the season debut, Weiss' version of the long-running CBS News telecast has managed to attract a broader audience, with social media reach tripling compared to last year. Similar to last year's ratings pattern, the decline initially puzzled observers, but Weiss and her team have demonstrated resilience, with four correspondents leaving the program and the current reboot deemed a significant milestone for both CBS News and the iconic show.
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