Everybody’s Favorite Art TV Is Nearly Half Off for Prime Day (2026)
Samsung’s The Frame is the leading art TV for a reason. The matte display makes paintings look like museum pieces, not a glossy screensaver.
The Samsung 65-Inch The Frame TV is on sale for $898, which is a $600 discount compared to its original price. This significant discount makes it a highly attractive offer, particularly considering the brand's popularity in the art TV category. The Frame TV's design is distinctive, featuring a matte display that, when not in TV mode, transforms paintings into textured and lifelike visuals.
Its brightness remains impressive, ensuring visibility even in well-lit rooms. However, it's worth noting that its local dimming and black-and-gray contrast aren't the best in the market. For those seeking access to a broader selection of art images, a $5 monthly subscription to the Samsung Art Store becomes necessary, offering over 5,000 art images including works from renowned institutions.
Samsung has also released an upgraded version, The Frame Pro (2026), which is not as discounted as the current model, but it does boast an improved screen technology and a better One Connect external box with all input ports. Other excellent deals can be found in the broader category of Prime Day sales, including the Absolute Best Prime Day Deals, the Best Prime Day Tech Deals, and the Best Prime Day TV Deals.
Written by urgent.news from Wired's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
