US Companies on Pace to Pay $1.4 Billion in Privacy Settlements
A law passed in 1968 is apparently driving a new surge in privacy violation settlements. That’s according to new research published Monday (Oct. 5) by privacy platform Privado AI, showing that American companies are on track this year to pay upwards of $1.4 billion to settle claims that their websites and mobile apps shared personal data without permission. […] The post US Companies on Pace to…
In a new report from privacy platform Privado AI, American companies are on track to pay $1.4 billion in privacy settlement claims this year. This figure represents a 36% increase from the previous year's amount. According to Vaibhav Antil, CEO of Privado AI, many companies facing litigation had a consent management platform in place, but it may not have provided adequate protection.
The research suggests that wiretapping laws from the 1960s, such as the Federal Wiretap Act and the California Invasion of Privacy Act, are driving a surge in privacy violation settlements, rather than new privacy laws. These pre-internet laws appear in 53% and 43% of the settlements analyzed, respectively, marking a 20% increase in the latter compared to 2025.
While the $1.4 billion in public class action settlements represents only a fraction of the potential total, the real cost to companies could be far higher due to the numerous undisclosed settlements. The shift in enforcement strategy by federal and state regulators, treating privacy violations and deceptive consumer practices as part of the same enforcement framework, is also highlighted in the report.
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