Saudi Arabia launches ‘Balagh’ initiative to boost security reporting

Dubai: Saudi Arabia's Ministry of Interior has introduced a new security awareness initiative called "Balagh" to enhance community involvement in reporting suspicious activities and potential threats that may impact public safety. The program aims to foster a culture of security reporting and strengthen collaborations between citizens and security authorities to safeguard communities.

The campaign highlights the significance of reporting security concerns and illustrates how information can be submitted through the Unified Security Operations Centres via 911 and the Kollona Amn app. This app empowers all Saudi citizens and residents to contribute as active participants in policing efforts, similar to a police officer.

The 60-day initiative is open to individuals and both public and private-sector entities, who are encouraged to generate innovative ideas and materials promoting security reporting's role in protecting society. These contributions can manifest as video clips, infographic designs, or written media reports emphasizing the importance of reporting and its contribution to community security.

The initiative is being implemented in collaboration with Arabian Contracting Services, which will support the dissemination of awareness messages through modern media formats tailored to contemporary platforms. This campaign is part of Saudi Arabia's broader efforts to increase public awareness of security reporting channels, motivating individuals and organizations to assume a more proactive role in supporting public safety.