OpenAI to flood your eyeballs with visual ads
Want to generate an image with ChatGPT? Then prepare for ads if you're in the US
OpenAI is set to introduce visual advertisements to its ChatGPT chatbot, expanding its ad format beyond text-based ads. The company plans to test these visual ads, such as product inspiration or usage imagery, during image generation in ChatGPT starting in October in the United States. The purpose is to enable users to discover new brands, understand offering uniqueness, and make purchase decisions through visual storytelling.
However, critics question the effectiveness of this advertising format, particularly for companies seeking captive audiences.
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