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OpenAI moves to make ChatGPT ads more measurable — and more visual

OpenAI is adding a new format, measurement tools and brand suitability testing as it looks to attract bigger budgets.

We haven't written up this one. Digiday has the full story — the link below goes straight to it.

Also reported by 1 other outlet

Read the original at digiday.com →

More in AI

OpenAI CEO Says 'Bad Things' Part of AI Trade-Off

OpenAI's Sam Altman says that AI's benefits outweigh its risks, drawing a sharp contrast with Anthropic's safety push.

  • OpenAI CEO Sam Altman says public must accept AI's potential harm.
  • OpenAI's approach to regulation differs from Anthropic's push for stronger safeguards.
  • Altman argues benefits of AI outweigh risks, despite bad actors' misuse.

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