Disney president and CCO dismisses rumours of Epic Games buyout: "Those are not the conversations we are having right now"
Walt Disney Company president and CCO Dana Walden has dismissed ongoing rumours of an Epic Games buyout , saying "those are not the conversations we are having right now." Read more
Dana Walden, president and chief creative officer of The Walt Disney Company, has dismissed rumors of an Epic Games buyout, stating that those are not the conversations they are having. At Bloomberg's ScreenTime event, Walden referenced serious talks between Epic and Disney following Disney's $1.5 billion equity investment in Epic Games in 2024. She emphasized that both companies are currently focused on upcoming launches to demonstrate the value of their partnership.
Following the acquisition, Epic Games CEO Tim Sweeney confirmed that Epic would continue to maintain control of the board. Since Disney's investment, the companies have collaborated on a new games and entertainment universe. This collaboration includes The Mandalorian and Grogu, with Epic launching a new island, Smugglers Gambit, allowing players to visit Disneyland and experience Millennium Falcon: Smuggler's Run.
Participants can link their identities with Disney ID and Fortnite ID, receiving personalized experiences and digital rewards redeemable in Fortnite.
Additional collaborations feature characters from Pirates of the Caribbean, The Incredibles, The Nightmare Before Christmas, and various Star Wars and Marvel updates. Disney's chairman of Experiences, Josh D'Amoro, stated that the partnership enables Disney to bring together its collection of stories and experiences from across the company for a broad audience.
Epic Games' industry-leading technology and Fortnite's open ecosystem will help reach consumers where they are, allowing them to engage with Disney in ways most relevant to them.
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