‘If you can’t hold it, you don’t own it’: why media fans want to escape algorithms with CDs, DVDs and vinyl
People describe their return to physical media – whether to protect data, support artists, or retain control of one’s choices For some, it is the security of knowing they have a physical copy of their favourite films and music, free from algorithms, interruptions and the vagaries of streaming. For others, it is the sound of needle on vinyl, the click of a cassette player and the ability to…
Many people are returning to physical media such as CDs, DVDs, and vinyl, seeking to escape the algorithmic content curated by streaming services. Ash, a 52-year-old university lecturer from Cornwall, acknowledges that algorithms provide great suggestions but feels they offer only "small fish" compared to the "big fish" discovered through self-discovery. He has amassed over 5,000 records and CDs from 1990-2009, preferring the physical connection with music.
CJ, a 55-year-old compliance manager from Atlanta, switched to physical media after her favorite TV shows disappeared from streaming platforms. She values the control she has over her media and the ability to rewatch shows that are hard to find. Ruth, a 67-year-old retired professor from Michigan, moved to CDs and DVDs to own her music and support musicians. She also rents physical films by mail, as her rural area's unreliable internet makes streaming problematic.
Antonio, a 40-year-old software engineer from Reading, began buying secondhand CDs to reduce reliance on subscription services and to avoid sharing personal data with corporations. Quinn, a 26-year-old food delivery worker from Washington, fell in love with cassette tapes, appreciating the ritual of handling the tapes and the limitations of analogue tech.
Tim, a 61-year-old academic from Stockholm, enjoys watching his children's old DVDs and plans to include his younger partner's VHS collection, embracing the slowness and connection to the past.
Sophie, a 32-year-old librarian from Los Angeles, does stream music but mostly listens to CDs. She avoids algorithms, opting for physical formats as they provide a more personal experience.
Written by urgent.news from Guardian Technology's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
