Putting better health in more hands: Reckitt Pakistan unveils Saaf Sehatmand Pakistan in partnership with Aga Khan Foundation

Reckitt Pakistan has introduced Saaf Sehatmand Pakistan, a flagship social impact platform aimed at improving health and hygiene across Pakistan, in collaboration with the Aga Khan Foundation. The initiative marks a joint effort to bring better health to more hands every day.

The partnership involves Reckitt Pakistan's health and hygiene expertise, combined with the Aga Khan Foundation's on-ground WASH experience and community reach. The platform's first project will be a school-based water, sanitation, and hygiene initiative, which will be rolled out across Pakistan.

The initiative will provide access to safe drinking water, rehabilitate toilet facilities, install handwashing stations, and deliver hygiene education to instill healthier habits in children from a young age. Reckitt Pakistan already reaches over two million children annually through school-based hygiene education.

Speaking at the launch, Asif M. Hashimi, General Manager at Reckitt Pakistan, emphasized that the company's mission is to "Better Health in More Hands, Every Day" and that Saaf Sehatmand Pakistan turns their trust and expertise into action. Amin Feerasta, Chairman of the National Committee at Aga Khan Foundation Pakistan, highlighted that every child deserves a safe, healthy, and dignified learning environment, and their partnership aims to create healthier school environments in rural Sindh.

British Deputy High Commissioner Karachi, H.E. Alison Blackburne, expressed support for the initiative, stating that access to safe water, sanitation, and hygiene is crucial for children's health, wellbeing, and education. The platform, built in Pakistan and powered by Dettol and Harpic, represents a long-term journey towards healthier schools, stronger communities, and a healthier nation.