Partei: BSW legt Namen der Gründerin ab
Schon im Dezember 2025 entschied sich das „Bündnis Sahra Wagenknecht“ für einen Namenswechsel. Die Nutzung wurde aber verschoben – mit Rücksicht auf die Landtagswahlen.
The BSW has officially changed its name, effective from October 1st, shedding the name of its founder Sahra Wagenknecht. However, the abbreviation BSW remains. The party decided to switch from "Bündnis Sahra Wagenknecht" to "Bündnis Soziale Gerechtigkeit und Wirtschaftliche Vernunft" back in December 2025, but delayed the implementation due to its promotional impact during the Landtag election campaigns.
The older members of the party were reminded that "Raider" was now called "Twix," but otherwise, nothing significant would change, as explained by the BSW. General Secretary Oliver Ruhnert reiterated that the decision to include the founder's name in the party name was taken only for a transitional period. "We leveraged the name and popularity of our founder to highlight our political profile and make ourselves recognizable as a new force in the party jungle," Ruhnert stated.
Despite the numerous suggestions, the party's general assembly ultimately chose the new abbreviation BSW. The late Sahra Wagenknecht, the party's former leader of the left faction, had founded the party in 2024.
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- Neues Branding: BSW legt Namen der Gründerin ab - jetzt in echt handelsblatt.com
