New Apple product launch expected on Oct 13

Apple is set to launch a new smart home hub on October 13, according to reports from Bloomberg's Mark Gurman. The device is part of Apple's long-awaited push into the smart home market, following years of delays while the company refined its next-generation Siri software. The hub, along with refreshed HomePod mini and Apple TV models, will be unveiled on the same day, signaling Apple's entry into a market dominated by Amazon and Google.

Priced at around $350, the hub is expected to be more expensive than rival devices from Amazon, with Apple reportedly working to reduce manufacturing costs. The countertop version features a 6-inch square display with a black bezel, rounded corners, and an aluminum finish, supported by a circular speaker base on a polished metal arm. The wall-mounted version, code-named J491, is expected to have a slimmer base and similar features.

The hub will utilize voice and facial recognition to identify users, offering personalized content and hiding sensitive information during visitor mode. An iPhone can serve as a backup for facial recognition. Other features include FaceTime support, intercom-style messaging, music and podcast playback, kitchen functionality, and photo displays. The hub's software is designed to resemble Apple Watch, Apple TV, and iPad, featuring widgets, wallpapers, app rearrangement, and Siri with the familiar dark visual styling.